Sungsimdang Main Branch – Korea’s Iconic 70-Year Artisan Bakery

Korea’s bakery scene is celebrated for blending time-honored traditions with innovative flavors, and Sungsimdang Main Branch in Daejeon exemplifies this heritage with its legendary fried soboro and chive bread.
Location & Hours of Sungsimdang Main Branch
Sungsimdang Main Branch sits at 15, Daejong-ro 480beon-gil, Jung-gu, Daejeon—just 182 m from Central Station Exit 2.
Open daily from 08:00 to 22:00, you can savor freshly baked goods any time.
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Address: 15, Daejong-ro 480beon-gil, Jung-gu, Daejeon
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Nearest Station: Line 1 Central Station Exit 2 (182 m)
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Hours: Daily 08:00–22:00
- Google Map
Signature Menu & Features
Sungsimdang’s iconic Fried Soboro marries doughnut, streusel, and sweet bean bun into a three-layer masterpiece—crispy outside, moist inside—while the Chive Bread delights with fresh local chives and a tender crumb. Each bite reflects decades of craftsmanship and premium ingredients.
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Fried Soboro
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Chive Bread
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Bomunsan Echo
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Mini Echo
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Creamy Custard Bun
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Salt Bread
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Trio Collection
Community & Cultural Impact
Beyond baking, Sungsimdang fosters local culture through artist exhibitions, seasonal farmer’s markets, and community outreach programs, reinforcing its role as Daejeon’s beloved hometown bakery and cultural partner.
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Local artist exhibitions
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Seasonal farmer’s markets
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Community donation initiatives
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Festival sponsorships
Quality & Hygiene Standards
Committed to safety and freshness, Sungsimdang uses only domestic wheat and premium butter, operates HACCP-certified facilities, and enforces strict daily cleaning and staff hygiene training. This ensures every loaf and pastry meets the highest standards.
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100% domestic flour and quality butter
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HACCP-certified production
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Daily sanitation protocols
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Regular staff hygiene education
Conclusion & Kosmedi Benefits
Discover Sungsimdang Main Branch’s legacy of flavor validated by Korean locals. Through Kosmedi, access exclusive discount coupons, real-time messaging support, and multilingual translation services, plus curated travel, dining, festival, and hotspot guides—all in one app.